The Relation

So, after describing the concept of “customer retention” and its growing importance in today’s times, its time to explain complacency and how exactly am I planning to relate the two.

As mentioned in the first post, complacency, as defined by Wikipedia, means “The feeling you have when you are satisfied with yourself “. Had written a post earlier about complacency on ‘blogspot’ and thought would be good to post it here. This, with examples, will help in explaining my understanding of complacency.

“And its HOPE, that keeps me going on... and its HOPE, that makes me carry on…” that’s what a song by Shaggy said. I think that’s the case with most of us and am sure most of us would be able to relate to it. After all, the entire world runs on HOPE.

So this India Poised campaign has reinstalled the Hope in the Indians and especially in the youth who wanna make a +ve change. But then, my mind can’t stop wondering as to why suddenly the youth seems to be having stimulated brain cells with an urge to fight for the right. Why suddenly 2007 be the Year of India. What didn’t happen in past 60 years of independence suddenly seems to be happening and that too at a fast pace.

Till now there existed people with extreme beliefs. One who thought that our country – India was doomed and heading downwards. It couldn’t ever emerge from the deep pit of corruption, illiteracy, poverty and over population. Instead it could only sink further in. The others were the rigid ones who believed that India was the best planet on planet Earth because of our culture and traditions which dated way back.

What seems to be the change is the emergence of people with belief other than these two and more and more such people are coming forth. They are the optimistic ones who accept India with all its negatives but look forward to eradicating them. Shah Rukh Khan in the film Swades very nicely said, “Main nahi manta Bharat duniya ka sabse mahan desh hai, par ha, hum mein mahan banne ki shamta zarur hai”. There are problems which can’t be ignored or rather shouldn’t be ignored. But again, u just can’t sit at a tea-stall and crib about the status-quo. What the film Yuva taught us was that you need to make a change yourselves. “Everybody says (Indian) politics is a gutter but no one wants to go down and clean it” said Anil Kapoor in the film Nayak.

Complacency which was wide spread amongst people seems to be evaporating quickly and more people in their youth are working to make the country better. This can be elaborated by comparing our mindsets now and then. Earlier we used to be happy enough by comparing ourselves by comparing ourselves with our so called enemies Pakistan and other neighboring countries. But now we compare India with USA, the most powerful nation in the world. We aim high; we want to be at the top. With a growth rate of over 8% and with IT, Telecom, Service Sector booming, there is only one way India is going… UP.

The most important thing for a country to prosper is that every citizen should be proud of the country themselves. National Anthem, National Flag and even our PM and President should be respected. People should be patriotic and that doesn’t mean singing the National Anthem or getting into the army to fight at the border. Spreading education, planting trees, preventing people from littering, reducing land, air, water pollution, shutting down automobile engines when not in use and saving resources, etc are all patriotic atcs. So as the campaign says, “ITS TIME TO FLY”, so see you up there.